This morning an interesting new press advertisement in Times Life (Sunday Times of India supplement) caught my attention; this ad is from Kerala Tourism. There is really nothing to write about this ad because it speaks for itself very effectively. Kerala is known for its spices, herbs and Ayurveda and this ad visually emphasizes this fact. The visual is beautifully created using various kinds of spices and herbs and this to my mind depicts the state very aptly. I think this ad has been beautifully and brilliantly created.