The above is the first press
advertisement of the International Film Festival of India currently being held
in Goa, this appeared in the Times of India on November 16, 2012. This was
followed up by two other ads one on November 18, 2012 and the other on November
20, 2012, that is on the day the festival commenced. These ads created by
Directorate of Advertising and Visual publicity (DAVP) are visually appealing;
personally I quite like them from the point of view of design.
The first ad is some sort of
a teaser and it says, ‘it’s coming…’
